Dubai's New Magical Festive Market is Now Open — With FREE Entry!

It’s the most wonderful time of the year… at Dubai Festival City Mall! A new magical Festive Market has opened its doors at Festival Bay and let’s just say… it’s ‘snow‘ much fun! We’re talking real snowfall, live music, festive-themed food, an exclusive licensed area at ‘The Festive Terrace’ and so much more! Here’s a sneak peek to get you in the festive mood…

Santa, fun activities & live entertainment!

From Insta-worthy Santa selfies to carnival rides and games, this Festive Market is the perfect place to spend time with loved ones on a family day out. Check out some of our favorite moments…

  • Meet Santa and his elves… and get a photo souvenir (for an additional AED 50+).
  • Enjoy live music and carolling… while kicking back on the comfy beanbags in front of the stage.
  • Admire the 20-metre festive tree… which is actually visible from the Business Bay Bridge!
  • Treat the kids to fun activities… including games with prizes up for grabs, carnival rides, face painting and balloon animals.
  • Watch the special festive-themed IMAGINE show… while munching on popcorn from the nearby Novo Cinemas pop-up.

Festive-themed IMAGINE show

  • Timings: Daily shows are every hour on the hour, from sunset onwards

Play in the snow

  • Timings: Snowfall is every hour on the hour alongside the IMAGINE show, from sunset onwards

Santa Meet and Greet

  • Timings: 3pm-10pm (weekdays) | 4pm-11pm (weekends)

Carnival rides, pop-ups and festive activities for children

  • Timings: Daily, from 3pm until mall closing

Festive-themed food & drinks

Whether you fancy sipping on festive-themed drinks or indulging in mini pancakes smothered in Nutella, the Festive Market’s foodie selection of dining and beverage pop-ups are guaranteed to impress. Here are some of our faves:

  • Indulge in sweet treats from Holland House Mini Pancakes.
  • Sip festive hot chocolate, brews and grapes at the licensed ‘Festive Terrace’ at Intercontinental Dubai Festival City Hotel.
  • Snack on popcorn and nachos from Novo Cinemas.
  • Enjoy Asian street food from Wok Boyz.

Festive F&B offerings

  • Timings: Daily, from 3pm until mall closing

The licensed Festive Terrace

  • Where: Festival Bay, The Fish House Restaurant, Intercontinental Dubai Festival City Hotel
  • Timings: Every Thursday, Friday and Saturday, from 4pm until mall closing

Retail pop-ups for festive gifting

Fancy doing some shopping while the little ones enjoy the entertainment? The Festive Market is home to a number of awesome retail pop-up stores (perfect for festive gift ideas!) — check out our top picks:

  • Robinsons… for festive gifting and home décor
  • Daiso… for little home trinkets and gift ideas
  • Build-A-Bear Workshop… for cute, personalised teddy bears
  • Bath & Body Works… for scented candles and gift sets
  • Booktopia… for children’s books (there’s even a little kids’ reading corner too!)

Pop-up retail stores

  • Timings: Daily, from 3pm until mall closing

Need-to-know details


  • The Festive Market is open daily until Tuesday, 25th December
  • Timings: From 3pm until mall closing

Where: Festival Bay, Dubai Festival City Mall

Price: Entry is FREE and open to the public!

Say goodbye to Festival Bay and hello to ‘Festive’ Bay… This is a one-of-a-kind event not to be missed this December!

For more information about this family-friendly Festive Market, visit the Dubai Festival City Mall website.

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