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Rihanna Created a Foundation That’s Made for the Middle East!

Whether your skin is oily, combination or dry, choosing the best foundation for your skin type can be challenging. We’re all looking for a beauty fix that’s long-lasting, offers full coverage – and most of all – has the ability to withstand the region’s scorching summer temperatures!

After the huge success of Fenty Beauty’s original Pro Filt’r Soft Matte Longwear Foundation, Rihanna has come back with an all-new, high-performance product for the Fenty females all around the region. The Pro Filt’r Hydrating Longwear Foundation features a desert-proof formula that’s made for the Middle East – we’re talking heat proof, sweat proof and humidity proof! Not sure which Fenty Foundation is best for your skin type? Here’s a quick breakdown of both to help you decide…

Pro Filt’r Soft Matte Longwear Foundation… for oily skin!

Two years ago Fenty Beauty first made waves in the makeup industry with its Pro Filt’r Soft Matte Longwear Foundation. Since then, we’ve seen beauty buffs obsessing over Rihanna’s oil-free, shine-free and hassle-free formula which offers a #nofilter finish in just a few brush strokes.

Who it’s good for: Normal to oily skin types

Why beauty buffs love it:

  • Extensive range with 50 different shades to choose from
  • Offers buildable, medium to full coverage
  • Light-as-air texture for an all-natural look
  • Breathable formula so won’t clog pores
  • Resistant to sweat and humidity

Beauty tip for Fenty females: For more of a long-lasting effect, prep the skin with the Pro Filt’r Instant Retouch Primer.

Pro Filt’r Hydrating Longwear Foundation… for dry skin!

Fenty Beauty is all about inclusivity which is one of the reasons why Rihanna decided to launch a new high-performance formula for those with dry skin. In this region, many of us struggle to find a hydrating foundation that can actually withstand the heat, sweat and humidity, without leaving the skin shiny or greasy.

Who it’s good for: Normal to dry skin types

Why beauty buffs love it:

  • Hydrating ingredients include Grape Seed Oil and Sodium Hyaluronate
  • Offers buildable, medium to full coverage
  • Light-as-air texture for an all-natural look
  • Breathable formula so won’t clog pores
  • Resistant to sweat, heat and humidity (perfect for this region!)
  • Extensive range with 50 different shades to choose from
  • Comes in a portable tube that makes it easy for on-the-go women

Beauty tip for Fenty females: Got really dry skin? If your skin needs an extra boost of hydration, try using the Pro Filt’r Hydrating Primer before applying the foundation.

Which Fenty effect do you need in your life?!

To find out more about Fenty Beauty’s Pro Filt’r Longwear Foundation shade range, application tips and prices, flick over to the Sephora UAE website.


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