This is the New Mercedes-Benz A-Class!

“Hey Mercedes — I’m too cold.” Ever dreamed of a car that truly understands you? A car that can action your behind-the-wheel feelings and commands? In the new Mercedes-Benz A-Class, natural voice control is just one of the many advanced features that will turn your head. Launching this year in the Middle East, the 2019 A-Class has upped its game—from intelligent gadgetry to a fully customisable driving experience.

We couldn’t resist a test-drive around Dubai in the new A-Class to get to grips with all its new toys. Modern and sporty with a beast under the hood, here are 5 features of the 2019 Mercedes-Benz A-Class that caught our attention…

1. Meet MBUX, your new roadside friend

We’ve all used gadgets that understand fixed commands like “turn volume up“, but the new Mercedes-Benz User Experience (MBUX) with Natural Voice Control steps things up to a whole other level. This is a car that will lower the temp if the user says “I am cold” rather than using a command like “turn the temperature to 24 degrees”—it’s the kind of futuristic AI that we love. You can talk to the system like you would talk to a friend using two words: “Hey Mercedes.” And if you’ve got a forgetful mind, it also offers a Vehicle Tracker to help you locate your parked vehicle. If only all cars came with this option…

2. Enjoy the widescreen cockpit

One of the slickest upgrades on the new A-Class is the Widescreen display that appears to float in front of the dashboard. Featuring two high-res touchscreens — one for the instrument cluster and the other for infotainment  it allows for voice and gesture controls that are completely customisable. From navigation instructions to speed limit warnings and more, the tech-savvy display will definitely leave you feeling space-age.

3. Sync your gadgets and stay connected

If you’re looking to sync all your gadgets on the road, the Mercedes-Benz A-Class doesn’t hold back on spectacular tech. The vehicle’s connectivity features let you wirelessly charge your phone, as well as offer Apple CarPlay and Android Auto accessibility. With a voice-controlled personal assistant that’s easily one of the best in automobiles right now, your moments behind the wheel feel effortless.

4. Relax and enjoy intelligent driving

It’s always nice to have assistance on the road… especially when we’re talking about the intelligent safety features in the A-Class. You’ve got Active Brake Assist that brakes autonomously in an emergency, and Active Distance Assist which can adjust the speed based on your surroundings. This car is jacked up with a safety arsenal that’s all about giving you more peace of mind.

5. Set the mood

Some things project a natural sense of style—which the A-Class does without much fuss. Inside, the cabin is spacious and features an ambient lighting system that’s pretty spectacular. You get 64 colours to choose from for any mood (along with 10 unique ‘colour worlds’ that make the cabin feel like a swanky nightclub.) You can see that Mercedes-Benz has lavished the A-Class with attention to detail—something motoring heads will appreciate most.

Whether you’re cruising down Sheikh Zayed Road or road-tripping to another emirate, the A-Class was made for the young and sporty driver. To book a test drive in the 2019 Mercedes-Benz A-Class or for further details, visit Mercedes-Benz Middle East.


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